Frontline Medical Communications Promotes Dianne Reynolds

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Archive for June 2015

Frontline Medical Communications Promotes Dianne Reynolds

Frontline Medical Communications Promotes Dianne Reynolds Sales Leadership Supports Client Initiatives in Women’s Health Market Parsippany, NJ – June 30, 2015 – Frontline Medical Communications (FMC), a leader in digital, print, and live events for healthcare professionals, announced the promotion of Dianne Reynolds to Group Publisher, Women’s Health, OBG MANAGEMENT® and Ob.Gyn. News®. In her…

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Physician Information-Gathering Needs and Engagement Preferences

Frontline recently conducted in-depth interviews and observational research with 16 physicians—ONCs, PCPs, Neuros and Ob/GYNs—to better understand what’s behind their information-gathering process. We discovered how, when and why physicians gather information—and on what devices, the major information “buckets” they seek, how they navigate their favorite websites for news and clinical reviews, as well as their…

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Groundbreaking Research Confirms Need for Medical Education on Rare Diseases

Frontline Medical Communications has embarked on a corporate initiative to understand the challenges HCPs face in diagnosing and treating patients with rare diseases. In our efforts to support this important subject, we conducted research which confirmed the overwhelming need among healthcare providers for greater awareness, collaboration, networking, training and education. Our research identified key professional…

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Rare Diseases: Research, Development, and Commercialization

Rare diseases are receiving increased interest and investment from many stakeholders in healthcare, including biopharma companies, regulators, physicians, payers, and even Congress. In the past few years, significant progress has been made in rare diseases; in 2014, orphan drugs constituted 17 of the 41 new molecular entities approved by the Food and Drug Administration. An…

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The Right Assets, Access and Attention: The Key How Physicians Like to Gather Info in a Multichannel World to Effective Multichannel Communications

Getting physician access and attention in today’s reality is a difficult endeavor to start—made even more so by the fact that many brand teams typically: Don’t know/have contact with many decision makers. Don’t have the multichannel wherewithal to engage MDs appropriately. Have limited budgets and competing priorities. Download PDF

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